Former VP at Novi wallet, Christina Smedley joins the team at Robinhood

Former VP at Novi wallet, Christina Smedley joins the team at Robinhood
  • Christina Smedley spent more than four years at Facebook being the vice president, brand & marketing for the social media companies Novi. 
  • For those that don’t know, this is a digital wallet for the Libra blockchain payment network.

Christina Smedley spent more than four years at Facebook being the vice president, brand & marketing for the social media companies Novi. For those that don’t know, this is a digital wallet for the Libra blockchain payment network.

Robinhood has now offered Christina a new role as the chief marketing officer with the commission free stock trading Application. They have appointed a receiver to the role as the company announced earlier this week. In her new role, moving away from Facebook and Novi, the new CMO will create an umbrella and encompass the marketing, content and communication sector of the company. On top of this, the company have said that she will be responsible for establishing new teams across different areas which would include product marketing and brand strategy.

Speaking on her new role, Christina said:

“Robinhood is already well-loved and has enormous potential, and it truly helps people do more with their money and take control of their financial destinies. With so much changing around us, building a brand enabling this sort of empowerment and connecting with our customers – especially those who can really thrive from it – is beyond exciting.”

It will be interesting to see how this situation plays out. For more news on this and other crypto updates, keep it with CryptoDaily!

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