A mere three weeks post-launch, decentralized social platform Friend.tech is facing intense scrutiny as key performance metrics have dwindled, leading many to pronounce it as a "dead" platform.
Having launched its beta version on Coinbase’s layer-2 Base on Aug. 11, Friend.tech initially generated significant buzz, especially after its fees eclipsed both Uniswap and the Bitcoin network, within a day on Aug. 19. Despite this, the initial momentum seems to have been short-lived, while also trouncing speculations that .
Comparisons have also been made between Friend.tech and the 2021 DeSo app BitCloud. Web3 marketer Legendary predicts a similar fate for Friend.tech, that it "will collapse as BitClout did."
Aggregated blockchain data reveals a significant drop in daily fees, which hit a high of $1.7 million on Aug. 21 and subsequently plunged by over 87%, settling around $215,000 by Aug. 26. Concurrently, transaction activity on the platform saw an over 90% decrease, falling from a high of nearly 525,000 on Aug. 21 to just over 51,000 on Aug. 27, as indicated by compiled by Crypto Koryo.
Social media, particularly X (formerly Twitter), is awash with commentary on the network's drastic decline. One such tweet by @beaniemaxi reads, "RIP Friendtech. August 2023-August 2023."
RIP Friendtech— Beanie (@beaniemaxi) August 26, 2023
August 2023-August 2023ð pic.twitter.com/Fb0bh23Fyo
Friend.tech's operational model focuses on users buying and selling "keys" that grant buyers the ability to send private messages to sellers. For each transaction, the platform purportedly retains a 5% commission. This model attracted several prominent figures from both the crypto realm and beyond, including the host of the UpOnly podcast, Cobie, YouTuber Faze Banks, and the Russian protest group Pussy Riot.
However, the rapid decline has sparked criticism, with payments risk manager Lisandro Rodriguez that the platform's downfall can be attributed to "greed and poor execution."
The available data further underscores the downturn, showcasing a drop in the number of active buyers and sellers. From an Aug. 21 peak with over 58,000 buyers and 27,000 sellers, the numbers dwindled to about 10,000 buyers and 7,800 sellers by Aug. 27. Inflows, too, experienced a decline, plummeting nearly 90.5% from an Aug. 21 high of $16.8 million to approximately $1.6 million on Aug. 27.
Even before this steep decline, skepticism surrounded the platform. Crypto commentator Yazan, in the previous week, over the sustainability of user key price surges, wondering aloud about the feasibility of individuals paying 1 Ether (ETH) or more simply to gain access to private chats.
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