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The Art of Disruption: meet Metabloxz, where art and blockchain collide

The Art of Disruption: meet Metabloxz, where art and blockchain collide

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With the exception of anyone who might have emerged from a coma in the last year, there’s no way to escape the rise of the NFT phenomenon. In a matter of months, the concept has grown from ‘idea on the back of a napkin’ to rivalling the most expensive artworks ever sold and the kicker is… none of it is real. Take the recent sale of The Merge by PAK, for example. The collective’s ground breaking virtual sale raised a staggering $91.8 million in just 48 hours and yet none of the buyers will ever be able to hang their acquisitions on their walls. What’s more, The Merge wasn’t the first multi-million dollar NFT artwork to sell. Beeple’s Everydays: The First 5000 Days, by Mike Winklemann set the first benchmark by reaching $69.3 million at Christies earlier in the year. So, if NFTs and virtual art is 2021’s new black, Metabloxz is hoping to steal that crown for 2022 by combining both the virtual and real art worlds.  

  "The rise of virtual art is beyond exciting, but we looked ahead and we saw a place where everyone has their own virtual galleries. A place where emerging artists can host debut shows and where DaVinci and Banksy rub shoulders Ian MacQue and Dave Mckean. The Metabloxz vision is a world where real artists can sell physical works alongside NFTs, where local artists can host global shows and global artists can host open houses. Imagine a gamified virtual art world where all mediums are welcome. Thanks to the metaverse we believe the 'ultra-democratization' of art is underway and at its heart lies Metabloxz, a world without loss of rarity, and quality.” Jonny Youssef, CEO MetaBloxz.

Renaissence Nouveau 

Blockchain technology is disrupting every industry it touches. Naturally, thanks to the creative minds behind this next-generation movement, it was a matter of time before a collaboration with the art world emerged. Metabloxz, however, hopes to be the first to unite the old and new world orders.

 Out with the old

As mentioned above, the NFT ascension has taken the artwork by tornado. However, despite existing only as code on an immutable digital ledger Mike Winklemann’s work, Beeple’s Everydays: The First 5000 Days, still required a bricks-and-mortar auction house to seal the deal. It’s Metabloxz plan to replace the stuffy establishment environment with a virtual forum, albeit one which can also host exhibitions, or even become the buyer’s gallery.  

Imagine a lockdown-proof venue where ANYONE can:

·     Tour any gallery on earth

·     Interact in real time with artists

·     Host their own grand shows or humble open houses

·     Display their own art or their own collections in any way they like

·     Hang grandmasters beside upstarts

·     Attend live exhibitions and interact socially with other guests without leaving the sofa

·     Purchase or sell art, both real and virtual in any media and at any price.

·     Build and display a portfolio or a private collection

·     Make their name in the art world as a creator, collector, patron, investor, expert, teacher, or historian

Ready for the real world

The developers behind Metabloxz recently announced they had reached the (MVP) minimum viable product stage of production. This means they have already created a working virtual space with built-in marketplace features in the pipeline, they’ll soon begin to host their first events. At present, Metabloxz is able to recreate virtually any existing gallery or exhibition. The team also claim the system can generate virtual exhibitions. Here artists will be able to show physical and virtual work to the digital avatars of collectors and enthusiasts and let them buy, sell, and auction their work.  

Further reading

For more information on this exciting project visit

PR Contact: Jonny Youssef, [email protected]

About MetaBloxz:

MetaBloxz enriches traditional art galleries, museums, and expo spaces by creating a bridge between the physical and the virtual world. It aims to be the biggest gamified art gallery and art marketplace in the world.

Disclaimer: This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.

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