Enjin, the blockchain platform for NFTs, has become the first NFT company to be accepted into the United Nations Global Compact, the world’s largest corporate social responsibility and sustainable development initiative.
Brands Join Forces To Make A Difference
Spearheading the fight against cryptocurrency-induced pollution, Enjin, the leading NFT platform, has contributed immensely to making the NFT ecosystem more environmentally friendly. Adding yet another milestone to its list of achievements, Enjin has become the first NFT company to be accepted into the United Nations Global Compact (UNGC).
By joining the initiative, Enjin highlights its commitment to aligning its operational activities with the UNGC’s ten principles covering human rights, labor relations, anti-corruption, and environmental protection. With a keen focus on collaborating with other businesses and organizations working towards the United Nations Sustainable Development Goals (SDG), Enjin joins thousands of other companies committed to making the world a better place.
Irakli Beridze, Head, Centre for AI and Robotics, UNICRI, United Nations, said, “We are excited to work with Enjin to explore how blockchain and NFTs can contribute to the fulfillment of the United Nations Sustainable Development Goals. While we are struggling to recover from the global pandemic and its impacts, we are experiencing exponential growth of technologies like AI and blockchain. More than ever, we need to take advantage and harness the potential of these new technologies to ensure that we are better equipped and more united in the future, in order to make our planet a more livable, equitable place for all.”
Building A Carbon-Neutral Blockchain Ecosystem
As the environmental impact of blockchain remains a hotly debated topic, Enjin has proven to critics that the industry can grow in sustainable and environment-friendly ways. The platform is already part of the Crypto Climate Accord, which aims to reduce the vast carbon footprint of cryptocurrency and the blockchain industry.
Besides these efforts, Enjin has revealed that its JumpNet blockchain is carbon-negative. JumpNet’s green credentials are impressive, given it consumes 99.99% less electricity than the Ethereum blockchain.
It has further partnered with Beyond Neutral to offset more carbon by using the company’s carbon credits. Moreover, Enjin’s JumpNet initiative also directly supports UNGC’s Principle 9, which focuses on “encouraging the development and diffusion of environmentally friendly technologies.”
Enjin CEO Maxim Blagov adds, “At Enjin, we’re developing a sustainable ecosystem to create a better future using NFTs. Joining the UN Global Compact reaffirms our commitment to improving people’s lives through blockchain technology and will ensure these efforts are sustainable, focused, and optimized while holding us accountable to the public along the way.”
Contributing further to the global cause of sustainability, Enjin aims to make JumpNet and Efinity, Enjin’s upcoming Polkadot parachain, 100% carbon neutral by 2030. The company will also explore other use cases of NFTs to support the UN’s sustainability and equality missions by developing new features, such as permissionless access across borders to help global creators come together and benefit from the growing industry.
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