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June 12, 2018
“The market research was conducted by London Block Exchange (LBX) – the U.K.’s only dedicated multi-cryptocurrency exchange. LBX commissioned Opinium Research LLP to carry out online research among 2,000 U.K. adults between 13th and 17th May 2018. Previous research was undertaken from the 4th to the 7th December 2017. The study showed that one in eight women (13 percent) are now thinking about investing in cryptocurrencies, as demand among men levels out. This is compared to just six percent at the start of the year. For the millennial audience that figures rise to one in five women (20 percent).”Moreover:
“Interestingly, in the same time frame, the research found that interest among male investors has levelled out, with no major growth from male audiences. As a result, women are considered the ‘growth audience’ for crypto.”See the full report by Coin Journal for yourself, here- https://coinjournal.net/study-women-make-up-the-numbers-for-new-cryptocurrency-investors/ With this in mind (yes, it’s a small sample size but it’s still relevant) big future investments could be coming from younger women. Indeed, it is likely that such people will be contributing to large scale industrial investments in the future that will no doubt drive the markets on a huge upwards trajectory. Therefore, assuming these findings can be generalised, yes indeed, millennial women do pose a great power with regards to the future of cryptocurrencies. If this inquisition continues, then we only expect to see more and more women enter the industry at an upper level, something that the rest of the world could very much learn some much needed lessons from.