In case you’re trying to work the title out, it’s a reference to Don’t Cry for me Argentina, a hit single by Madonna.
So, what’s this all about?
According to reports out today, Ripple are set to pair up with pop superstar Madonna in her efforts to raise donations for a charity that focuses on helping orphaned children in Malawi. The charity ‘Raising Malawi’ has been set up by Madonna herself so therefore, she clearly has very close associations with the cause and thus, will be pleased to welcome Ripple on board.
Ripple have stated that they plan to make XRP donations match all other donations made to the charity between now and the 31st of August.
According to a post made on Madonna’s Facebook profile:
“This fundraiser, which benefits Madonna’s foundation Raising Malawi, will run from July 30 through August 31 and utilizes Facebook’s charitable giving tools, which charge no processing fees, meaning 100% of every contribution goes directly to Raising Malawi’s work at Home of Hope orphanage, located in a rural, high-need area of Malawi. Also, the international payment firm Ripple has announced it will be matching all donations to Madonna’s fundraiser. Madonna founded Raising Malawi in 2006 to address the poverty and hardship endured by Malawi’s orphans and vulnerable children: http://www.raisingmalawi.org/.”
The fundraiser has already raised $27,811.00 so therefore, as it stands Ripple will be donating at least the same to the cause in XRP. With a target figure of $60,000.00 set out, the final sum donated by Ripple could be frankly huge.
If you wish to donate, please head to Madonna’s official donation page which can be found here.
According to an official announcement made by Ripple, Eric Van Miltenburg, the SVP of Business Operations at Ripple has said:
“We’re honored to be a part of Raising Malawi’s amazing work with some of the world’s most underserved children and are grateful to our investors at Sound Ventures for making the introduction to us and this important cause.”
See more from the official Ripple announcement for yourself, here.
Please do check out the donation page and have a look through the work done by Madonna and her Raising Malawi Foundation. Ripple are doing a great thing by matching donations and in turn are helping to increase exposure of the course, which in itself will help to boost donations, raise awareness and improve the lives of those helped by the cause.
Featured Image Original Source: Wikipedia Commons by Chris Weger